sunset party

A lash paradise party of pinks and rose golds



Clumps, flakes, smudges – every eyelash mascara junkie hates which could typically destroy ones’ makeup. When out and about, sporting a long, noticeable and dark lashes makes a whole lot of difference to an overall look. Sometimes, it could be worth skipping eyeshadows or liners. Though the quest for volumized, long, and comfortable lashes could be complicated and can make navigating the beauty aisles a challenge. This time, ladies can finally try the one mascara that could solve the messy problems as the sought-after mascara in the US is brought to the Philippines!


Pinks and rose golds theme



Makeup station for guests


Ms Girlie Uy doing my makeup

On March 15, beauty bloggers, influencers, makeup artists and friends from the media in their pink kimono robes had a lovely afternoon filled with cheese and champagnes, poke bowls, cotton candies, pink desserts, spa treatments and most specially, makeup sessions while having their first dibs on the Voluminous Lash Paradise Mascara.


Champagnes while waiting for the sunset


Luscious pink dessert bar


Unicorn of your palate’s dreams

L’Oréal Paris, the global leader in cosmetics, announces the arrival of Voluminous Lash Paradise Mascara, the best-selling mascara in USA that sold one in every eight seconds.

Famed for its easy to glide formula that gives women volumized, feathery soft and light lashes, this highly coveted mascara offers a sensorial experience with every swipe. It provides silky volume in one coat that won’t flake, clump, or smudge. Thanks to its 24HR long-wearing and waterproof features. After all, nothing enhances your look better than the classic long and volumized lashes! Apart from its amazingly innovative formula, Lash Paradise also comes with a feathery-soft wavy brush with 200+ bristles. The applicator is designed to hold maximum product and smoothly coat your lashes from root to end for a stunning lash effect.






Beauty bloggers, influencers, makeup artists and friends from the media being dolled up and having their first dibs on the new mascara



A vanity party with guests wearing pink kimono robes



Spa time after the makeup sessions

The mascara in a pretty millennial rose gold tube had underwent a consumer test in the USA, with 91% seeing an intense and volumized effect lashes, 98% lengthening effect, and 87% agreeing to having more beautiful lashes. With the arrival of Lash Paradise in the Philippines, women no longer need to worry about finding a quick perfect preen for their lashes.

It is available in the Blackest Black shade. Lash Paradise is definitely the ideal product for women who want it all – long, volumized, and feathery soft and light lashes that lasts all day. Ladies definitely won’t bat an eyelash with keeping one in their purse!


The new Voluminous Lash Paradise Mascara


Available on Lazada starting March 19, and in L’Oréal counters in April for only P500 (P400 for promo price), you can #TakeYourLashesToParadise with L’Oréal Paris’ Voluminous Lash Paradise Mascara.